Author: Aleksandra Slavcheva

PIM-system

PIM systems

If you are a manufacturer, retailer, product, marketing, or eCommerce manager, you’ve probably heard of product information management software (PIM), you know what they are, and you may even consider implementing one. If you are not, then this article is for you. In it, we will talk about: What are PIM solutions? When does a […]

sell-on-more-channels-through-marketplaces

Sell on more channels through marketplaces

Most retailers start a business by focusing on one sales channel. That usually is your website. On the other hand, consumers have many opportunities, contact points, and places to shop. Therefore, retailers need to find ways to sell in more than one place. In the article, we will look at the channels through which you […]

build-a-digital-strategy

How to build a digital marketing strategy?

Gone are the days when billboards, newspapers, and traditional advertising channels were the most effective way to promote business and reach consumers. Nowadays, the hectic daily life makes the digital space – the place where “everything” happens – sharing news, analyzing information, shopping, communication, etc. That is what makes digital marketing a must for any […]

move-your-business-online-pricing

Move your business online – Costs & Pricing

What are the costs associated with starting an online business?